Business Pages Can Now Post Job Openings Through Facebook

LinkedIn is used by qualified individuals who are looking for job positions and looking to expand their career. But what about users who don’t have as much experience, or aren’t actively looking for a job?

Facebook Partners with Independent Companies to Gather Reliable Data Information from Ads

Facebook’s revenue is largely based on advertisements. The timing of the ads and where they are placed play a huge role in the conversion rate and number of clicks. The accuracy of this data is crucial for businesses so they can know the metrics and effectiveness of the ad space they buy.

B2C, B2B, advertising, business, Content Marketingsmd tstFebruary 27, 2017Facebook, marketing, sales, business social media, Facebook Ads

No PINNING way: Pinterest Debuts Search Ads

The visual bookmarking tool Pinterest is introducing search ads, and brands like Target and Home Depot are already testing the new feature. Until recently, one of the ways you could advertise on Pinterest was through promoting pins.

smd tstFebruary 24, 2017Pinterest, social media updates, shopping, online shopping, business, marketing, business social media

Facebook Expands Ad Placement to Messenger App

Most, if not all social media platforms have integrated ads into user’s feeds to stimulate revenue. Facebook is one of the most notorious culprits, by compiling user data to tailor ads. In a new wave of social media innovation, Facebook has begun to publish ads on their Messenger app.