Snap Inc. Takes the Next Step as a Growing Platform

Snap, Inc. isn’t a small company anymore. From the famous dog filter to Spectacles, Snap, Inc. has developed their popular application, Snapchat, into an interactive photo messaging app. Users have the ability to take photos, record videos, write text, and choose from many of the filters that come with the app. Seeing success and growth in the application and with Spectacles, CEO Evan Spiegel decided to file for IPO.

Beme Creator Bringing His Brand of Social Media to CNN

News network giant CNN aquired Beme, a social media mobile phone application that allows you to share your own video blogs, and the creative possibilities that can come from this acquisition are endless. As a result, Beme will no longer run its social app and will instead work with CNN to create content relevant to millennial audiences starting in January.

smd tstDecember 5, 2016Beme, social media, CNN, Social media news, app, business, marketing, Internet, brands, companies, TV

Pinterest Is Connecting Brands to Influencers

Influencer marketing has enormously increased in the last year. It is a form of marketing attracting popular users with large social media followings in a marketing campaign. Most social media platforms like YouTube, Instagram and Snapchat already connect brands with influencers. Pinterest is stepping up their game by creating an influencer marketplace.