Snap Inc. Takes the Next Step as a Growing Platform

Snap, Inc. isn’t a small company anymore. From the famous dog filter to Spectacles, Snap, Inc. has developed their popular application, Snapchat, into an interactive photo messaging app. Users have the ability to take photos, record videos, write text, and choose from many of the filters that come with the app. Seeing success and growth in the application and with Spectacles, CEO Evan Spiegel decided to file for IPO.

smd tstFebruary 20, 2017Snapchat, Snap Inc., social media updates, social media, brands, marketing, Social Media for Business, photos, social platform

The Innovation of Snapchat Advertising

Where consumers go, advertising will follow. That’s why it takes less and less time for social media platforms to go without being decorated with advertisements these days. Instagram and Snapchat, though already a few years old, are still programming ways to make advertisements fit best among the apps.

smd tstOctober 31, 2016snapchat, advertising, ads, social media updates, news, Social Media for Business, business, marketing