There are many times that we social media content creators are tasked with covering things that are less exciting than a rescued panda’s first birthday. How do you rise above the competition at an eye care convention?

Top 10 Reasons Businesses Should Embrace Facebook Live

Facebook Live streaming video is a social media platform that came out on January 28th, and then spread like wildfire. We know you have seen it all over your feed, and you have probably participated or watched a live video or so. Though the platform is new — and those notifications can be a tad annoying — your business should give Facebook Live another look.