Yann Gourvennec the Director of Web, Digital & Social Media at Orange, the key brand of France Telecom discusses the social media lessons learned from the past few years and what they mean for the enterprise world. [vimeo]http://vimeo.com/25446424[/vimeo]

Yann's original post on his blog VisionaryMarketing.wordpress.com

Find Yann on Twitter at Twitter.com/ygourven